Makeup and Wardrobe Hints for On-Camera Talent
 Everybody
on camera should wear makeup -even if it's just a little bit of powder
to dull the reflections from lights.
Because we believe that one of the ways you can build your credibility
with your clients and prospects is to "be an expert," we're
giving you this little guide to pass along to your clients.
You can either print it up and mail it to them, email it to them in
advance of their next on-camera appearance, OR you can let everyone
know that you are offering a free, handy guide for people who have
on-camera appearances coming up. Put your name on it, claim authorship
and start building your expert reputation!
***
If you're going to be appearing on camera, it's important
to you (and to your producers) that you look your best. Here's
a few tips on the proper use of makeup and clothing when you're
in front of the lens
Clothing
* Pastels are the best colors to wear. Other good clothing
colors include beige, gray, green, brown and blue.
* Avoid white, red and orange clothing. Combinations of contrasting
light and dark colors such as black and white, dark brown
and white or dark blue and white should also not be worn.
* Black, or dark browns and blues are fine alone or combined
with pastel colors.
* Solid colors are best. Avoid fine checks, stripes, herringbone,
and similar patterns.
* Avoid very glossy, sequined or metallic clothing. Also
avoid clinging attire, or low-cut neck-lines.
Makeup
* Use makeup sparingly, unless you’re told otherwise by your
Director.
But do you really need to wear makeup? For both men and women,
the answer is yes.
* Wash your face with soap and water, then apply an astringent. You
can wear a foundation if you like, but more importantly, use powder.
When you arrive at the studio, we may apply a little powder, especially
on the nose, forehead, and bald spots.
* Keep your other make-up simple. Avoid make-up which contains glitter,
or is "frosted." The director can advise you as to what
looks best.
* Because the eye of the camera focuses on a man's beard more than
the human eye does, try to shave as closely as possible before going
on camera. If you're scheduled to appear later in the day, bring a
razor.
* Do not get a haircut within a week of appearing on camera. Style
your hair to keep it away from your face and out of your eyes. Some
hairpieces may appear to be a different color on camera. If you intend
to wear one, you may wish to consult with the director beforehand.
* If there will be any close-ups of your hands, give yourself a manicure.
Eyes
* Eyeliner and mascara are acceptable, if used lightly. Eye shadow
should be avoided - especially dark colors or vibrant blues.
Face
* Use powder that closely matches your skin coloring. Be extremely
cautious in the use of rouge because it will stand out on video if
used in normal shading.
Lips
* Lipstick should be of a lighter coloring. Stay away from deep reds
and extremely glossy types.
If you have any questions about wardrobe or makeup, bring several
options and consult with the director. Remember, we want you to look
your best!
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 NOTE:
This article is part of the Video Producers' Automatic Newsmaker
System -one of 32 ready-to-use press releases and articles that
you can instantly tailor to your own videography business and promote
yourself by using the power of the free press.
Here's more information on
the Video Producers' Newsmaker System.
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