Steve Yankee Reveals How to Really Organize Your Work!
Back when I was young, I had a boss who had lists of lists.
While I thought nothing about hiring a crew of studio musicians and
walking into a sound studio with only a vague idea of what music theme
we'd produce for an industrial video soundtrack, Al (not his real
name) would have a list for each day of the week, including Saturdays.
Which invariably started with "shower and shave."
While I'm not suggesting that you develop all the qualities of my
former boss, being organized definitely helps life run smoother; particularly
if you're a typical video producer with a hundred projects running
all at once.
Enter The Work Wall: Life At A Glance.
Most of my script and article work is done at a large table,
facing a wall in my office. (Windows distract me). Mounted on
the wall is a large (4' x 5') bulletin board. I refer to this
space as "my life at a glance." Stretched across the top of the
thing are a row of file cards titled as follows:
|
Projects in
Development
|
Projects in
Scripting
|
Projects in
Production
|
Projects in
Marketing
|
Underneath are separate 4" x 6" file cards on each project
that I'm currently dealing with; the latest issue of Weekly Video
Tips, my quarterly resource guide, a mailer for an upcoming
Marketing Secrets Seminar, another card for my regular column in
EventDV magazine, cards on two ideas for new books; a half-dozen
cards on current writing assignments for various clients, and a
couple more cards for various video producer's marketing tools -new
product packaging, a new audio CD - that I want to finish up soon.
Each of these cards --containing the name of the project, its
job number, and the target date for completion --is pinned under
the appropriate category card. The new Corporate Identity video
I'm writing for a client is, for example, pinned under Projects
in Scripting. When it's finished and is ready for release, I'll
move the card to the Projects in Production category.
|
Also on the Work Wall, I've pinned up pictures
of my children, my grandkids, and my girlfriend. I want to
be able to help these loved ones both financially and emotionally;
because I see their pictures several times a day, they are
a constant and silent source of motivation and inspiration.
|
I can also write down specific information on job cards.
If it's a script for a client, I can jot down the date it's
due at the client, the date revisions must be finished...that
sort of thing. In the case of a brochure I'm preparing for
another client, I can write down the printer's name, the date
it's due to the printer and the date it's due to be delivered
to the client.
With this system, at a glance, I can look up at the board and
see where I'm at with the couple of dozen projects that are "in
the shop" at any given moment. And so can anyone else who needs
to know.
That's a big chunk of the Work Wall, but there's
more.
Like you, I need a daily dose of motivation. I need to know why I'm
working, and what I'm working towards. My main goal is on a separate
card at eye level. It reads: "To become the best source of video
business and wedding vendor business training materials in North America."
I see this every morning. Several years ago, my goal was to have two
houses -a quiet one near the Lake Michigan coast, and another in an
exciting city. My places in Grand Haven, Michigan and Montreal both
more than qualified and once the goal was met, it was time for a new
one. (Remember: you can always make a new goal when you've attained
your present one.)
Anyway, the goal is there because just like you, I need to be
reminded --on a daily basis --why I'm doing what I'm doing. Besides
the more mundane reasons of paying the rent and buying gas for
the car, that is.
Also on the Work Wall, I've pinned up pictures of my children, my
grandchildren and my terrific Significant Other. I want to be able
to help these loved ones both financially and emotionally; because
I see their pictures several times a day, they are a constant and
silent source of motivation and inspiration.
You might be surprised to learn that your picture might well
be on my work wall, too; several photos of my friends, a few
fans, role models and even pictures of my best clients adorn
one corner of the wall; as does a list of all my clients names.
Each time I glance at the wall, these names and pictures serve
to remind me that I'm working for them, and must keep their best
interests at heart.
There's more, too. One eye-level card reads "The Task At Hand." This
is where the list of this week's activities goes. And a card
next to it lists the month's goals (sales volumes, that sort
of thing) and weekly activities --like when edits are due to
be completed, when meetings are scheduled with clients, interview
dates/times and the like.
How many calendars DO you really
need? A surprising suggestion.
One thing the Work Wall lacks is a calendar, and let me
discuss this briefly. You should only have one -repeat, ONE -calendar.
And you should carry it with you at all times. Go ahead and use
a PDA if you've got it. Me, I'm old-fashioned. I use a Daytimer type
planning book with separate time sheets for every day of the week,
and a separate section with two pages for every month of the year.
EVERY meeting, every edit session, every meeting, every follow-up
phone call, every birthday or anniversary that I have to know about
-is in that calendar. You don't need a calendar at your desk, another
one in your briefcase, another one on the kitchen wall, another in
your study. You need ONE calendar that has everything combined, and
you need it with you most every place you go!
As I sit here typing away, my own personal, portable "life-at-a-glance" sits
just to the left of my keyboard, open to today's date. Glancing
down and to the left, I know exactly who I have to call today
and what I have to do today. Glancing up, I know why I'm sitting
here working, I know whom I'm working for today, and I know exactly
what has to be done next after this article is finished.
If you're a entrepreneur, there's no doubt that you have a dozen
projects --all in various stages of completion or disarray --going
on at any given time. You are working on a client project or
ten; you're attempting to prepare a news release; you're writing
up a proposal for a big prospect; you've got a big job booked
for the end of the month and you've got a dinner meeting to attend
this weekend. A Work Wall is an eminently simple, cheap and effective
way to organize your work AND your life in one fell swoop.
Get yourself down to the local office discount store tomorrow
morning and pick up a large bulletin board, a box of art tacks and
a pack of 4" x 6" index cards. It doesn't have to be fancy, although
you can cover a piece of thick foam core in an inexpensive fabric
to match your office decor, of course. All it has to do is facilitate
your own individual work flow.
You may feel that you don't need a Work Wall or a carry-around
calendar system right now but face it! --as a motivated businessperson
looking to succeed, you're well on your way to prosperity and
success, and you're going to start implementing some of the tricks
and techniques that we're sharing with you, and your business
is going to grow and grow and grow...and one of the best tips
I can I can tell you is that you should get prepared NOW to manage
that growth and success!

|